{"id":3327,"date":"2025-04-14T10:08:24","date_gmt":"2025-04-14T08:08:24","guid":{"rendered":"https:\/\/ikono.global\/blog\/?p=3327"},"modified":"2025-04-24T11:16:39","modified_gmt":"2025-04-24T09:16:39","slug":"llancar-producte-experiencia","status":"publish","type":"post","link":"https:\/\/ikono.global\/blog\/ca\/barcelona\/llancar-producte-experiencia\/","title":{"rendered":"L\u2019art de presentar un producte: per qu\u00e8 escollir l\u2019espai es m\u00e9s important del que et penses\u00a0"},"content":{"rendered":"\n<p>Presentar un producte no \u00e9s nom\u00e9s explicar qu\u00e8 ofereix. \u00c9s crear una hist\u00f2ria, marcar un moment i, sobretot, deixar una impressi\u00f3 genu\u00efna i duradora. En un mercat cada cop m\u00e9s saturat de missatges, el repte ja no \u00e9s nom\u00e9s parlar del teu producte, sin\u00f3 fer-lo sentir. I aqu\u00ed \u00e9s on l\u2019espai esdev\u00e9 protagonista. IKONO \u00e9s un espai pensat per connectar i generar sensacions memorables, on els llan\u00e7aments i presentacions de producte marquen la difer\u00e8ncia.\u00a0<\/p>\n\n\n\n<p><strong>L\u2019experi\u00e8ncia ho \u00e9s tot<\/strong>&nbsp;<\/p>\n\n\n\n<p>Les marques volen que els seus esdeveniments siguin experi\u00e8ncies completes, no simples exposicions. L\u2019espai on es fa el llan\u00e7ament ha d\u2019estar alineat amb aquesta intenci\u00f3: no nom\u00e9s ha de ser bonic o funcional, sin\u00f3 tamb\u00e9 vers\u00e0til i inspirador.&nbsp;<\/p>\n\n\n\n<p>En espais com IKONO, l\u2019important \u00e9s crear el context adequat per a cada producte: una ambientaci\u00f3 coherent, una atmosfera immersiva i la possibilitat d\u2019activar tots els sentits. Perqu\u00e8 quan l\u2019espai parla el mateix llenguatge que la marca, el missatge es torna molt m\u00e9s potent.\u00a0<\/p>\n\n\n\n<p><strong>Qu\u00e8 t\u2019oferim per al teu esdeveniment?<\/strong>&nbsp;<\/p>\n\n\n\n<p>&#8211; <strong>Flexibilitat total<\/strong> \u2013 paquets de lloguer adaptats a la durada i complexitat del teu esdeveniment.&nbsp;<\/p>\n\n\n\n<p>&#8211; <strong>Branding i rebranding personalitzats<\/strong> \u2013 ambientem l\u2019espai amb els teus colors, logotips, esl\u00f2gans i molt m\u00e9s.&nbsp;<\/p>\n\n\n\n<p>&#8211; <strong>Lloguer d\u2019equip audiovisual.<\/strong>&nbsp;<\/p>\n\n\n\n<p>&#8211; <strong>Una experi\u00e8ncia immersiva<\/strong> \u2013 refor\u00e7a el teu missatge i connecta emocionalment amb els teus convidats.&nbsp;<\/p>\n\n\n\n<p>&#8211; <strong>Servei de c\u00e0tering.<\/strong>&nbsp;<\/p>\n\n\n\n<p>&#8211; <strong>Coordinaci\u00f3 general.<\/strong>&nbsp;<\/p>\n\n\n\n<p><strong>Esdeveniments amb intenci\u00f3<\/strong>&nbsp;<\/p>\n\n\n\n<p>IKONO \u00e9s una opci\u00f3 s\u00f2lida que ofereix un acompanyament complet i ent\u00e9n que cada presentaci\u00f3 t\u00e9 la seva pr\u00f2pia personalitat. Aix\u00f2 implica construir moments que comuniquin, deixin empremta i generin impacte.\u00a0<\/p>\n\n\n\n<p>L\u2019espai de l\u2019esdeveniment ha de ser capa\u00e7 d\u2019explicar una hist\u00f2ria, i a IKONO trobar\u00e0s un lloc on fer realitat aquesta narrativa i convertir-lo en el teu aliat creatiu.\u00a0<\/p>\n\n\n\n<p><strong>Est\u00e0s preparat per donar vida a la teva marca?<\/strong>&nbsp;<\/p>\n\n\n\n<p>Fes que el teu proper esdeveniment de rebranding o presentaci\u00f3 sigui una aut\u00e8ntica experi\u00e8ncia de marca.&nbsp;<br>Contacta\u2019ns i rebr\u00e0s una proposta a mida per al teu esdeveniment \u00fanic.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"683\" data-id=\"2883\" src=\"https:\/\/ikono.global\/blog\/wp-content\/uploads\/2025\/04\/DSC07574-1-1024x683.jpg\" alt=\"\" class=\"wp-image-2883\" srcset=\"https:\/\/ikono.global\/blog\/wp-content\/uploads\/2025\/04\/DSC07574-1-1024x683.jpg 1024w, https:\/\/ikono.global\/blog\/wp-content\/uploads\/2025\/04\/DSC07574-1-300x200.jpg 300w, https:\/\/ikono.global\/blog\/wp-content\/uploads\/2025\/04\/DSC07574-1-768x512.jpg 768w, https:\/\/ikono.global\/blog\/wp-content\/uploads\/2025\/04\/DSC07574-1-1536x1024.jpg 1536w, https:\/\/ikono.global\/blog\/wp-content\/uploads\/2025\/04\/DSC07574-1-2048x1365.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>Cred\u00edtos: IKONO Budapest<\/em><\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"683\" data-id=\"2875\" src=\"https:\/\/ikono.global\/blog\/wp-content\/uploads\/2025\/04\/DSC04165-HDR-2-1024x683.jpg\" alt=\"\" class=\"wp-image-2875\" srcset=\"https:\/\/ikono.global\/blog\/wp-content\/uploads\/2025\/04\/DSC04165-HDR-2-1024x683.jpg 1024w, https:\/\/ikono.global\/blog\/wp-content\/uploads\/2025\/04\/DSC04165-HDR-2-300x200.jpg 300w, https:\/\/ikono.global\/blog\/wp-content\/uploads\/2025\/04\/DSC04165-HDR-2-768x512.jpg 768w, https:\/\/ikono.global\/blog\/wp-content\/uploads\/2025\/04\/DSC04165-HDR-2-1536x1024.jpg 1536w, https:\/\/ikono.global\/blog\/wp-content\/uploads\/2025\/04\/DSC04165-HDR-2-2048x1365.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em><em>Cred\u00edtos<\/em>: IKONO Copenhagen<\/em><\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"683\" data-id=\"2796\" src=\"https:\/\/ikono.global\/blog\/wp-content\/uploads\/2025\/04\/DSC07585-1-1-1024x683.jpg\" alt=\"\" class=\"wp-image-2796\" srcset=\"https:\/\/ikono.global\/blog\/wp-content\/uploads\/2025\/04\/DSC07585-1-1-1024x683.jpg 1024w, https:\/\/ikono.global\/blog\/wp-content\/uploads\/2025\/04\/DSC07585-1-1-300x200.jpg 300w, https:\/\/ikono.global\/blog\/wp-content\/uploads\/2025\/04\/DSC07585-1-1-768x512.jpg 768w, https:\/\/ikono.global\/blog\/wp-content\/uploads\/2025\/04\/DSC07585-1-1-1536x1024.jpg 1536w, https:\/\/ikono.global\/blog\/wp-content\/uploads\/2025\/04\/DSC07585-1-1-2048x1365.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em><em>Cred\u00edtos<\/em>: IKONO Roma<\/em><\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"601\" height=\"502\" data-id=\"2647\" src=\"https:\/\/ikono.global\/blog\/wp-content\/uploads\/2025\/04\/image-2.jpg\" alt=\"\" class=\"wp-image-2647\" srcset=\"https:\/\/ikono.global\/blog\/wp-content\/uploads\/2025\/04\/image-2.jpg 601w, https:\/\/ikono.global\/blog\/wp-content\/uploads\/2025\/04\/image-2-300x251.jpg 300w\" sizes=\"(max-width: 601px) 100vw, 601px\" \/><figcaption class=\"wp-element-caption\"><em><em><em>Cred\u00edtos<\/em><\/em>: IKONO Madrid<\/em><\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" data-id=\"2551\" src=\"https:\/\/ikono.global\/blog\/wp-content\/uploads\/2025\/04\/DSCF1820-1024x683.jpg\" alt=\"\" class=\"wp-image-2551\" srcset=\"https:\/\/ikono.global\/blog\/wp-content\/uploads\/2025\/04\/DSCF1820-1024x683.jpg 1024w, https:\/\/ikono.global\/blog\/wp-content\/uploads\/2025\/04\/DSCF1820-300x200.jpg 300w, https:\/\/ikono.global\/blog\/wp-content\/uploads\/2025\/04\/DSCF1820-768x512.jpg 768w, https:\/\/ikono.global\/blog\/wp-content\/uploads\/2025\/04\/DSCF1820-1536x1024.jpg 1536w, https:\/\/ikono.global\/blog\/wp-content\/uploads\/2025\/04\/DSCF1820-2048x1366.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em><em><em>Cred\u00edtos<\/em><\/em>: IKONO Copenhagen<\/em><\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"561\" height=\"466\" data-id=\"2618\" src=\"https:\/\/ikono.global\/blog\/wp-content\/uploads\/2025\/04\/image-1.jpg\" alt=\"\" class=\"wp-image-2618\" srcset=\"https:\/\/ikono.global\/blog\/wp-content\/uploads\/2025\/04\/image-1.jpg 561w, https:\/\/ikono.global\/blog\/wp-content\/uploads\/2025\/04\/image-1-300x249.jpg 300w\" sizes=\"(max-width: 561px) 100vw, 561px\" \/><figcaption class=\"wp-element-caption\"><em><em><em>Cred\u00edtos<\/em><\/em>: IKONO Madrid <\/em><\/figcaption><\/figure>\n<\/figure>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/ikono.global\/ca\/esdevenimentsprivats\">CONTACTA&#8217;NS!<\/a><\/div>\n<\/div>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Presentar un producte no \u00e9s nom\u00e9s explicar qu\u00e8 ofereix. \u00c9s crear una hist\u00f2ria, marcar un moment i, sobretot, deixar una impressi\u00f3 genu\u00efna i duradora. En un mercat cada cop m\u00e9s saturat de missatges, el repte ja no \u00e9s nom\u00e9s parlar del teu producte, sin\u00f3 fer-lo sentir. I aqu\u00ed \u00e9s on l\u2019espai esdev\u00e9 protagonista. IKONO \u00e9s [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":2573,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[70],"tags":[151,150],"entrada-destacada":[],"class_list":["post-3327","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-barcelona","tag-experiencia-immersiva","tag-ikono-7"],"_links":{"self":[{"href":"https:\/\/ikono.global\/blog\/ca\/wp-json\/wp\/v2\/posts\/3327","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ikono.global\/blog\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ikono.global\/blog\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ikono.global\/blog\/ca\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/ikono.global\/blog\/ca\/wp-json\/wp\/v2\/comments?post=3327"}],"version-history":[{"count":2,"href":"https:\/\/ikono.global\/blog\/ca\/wp-json\/wp\/v2\/posts\/3327\/revisions"}],"predecessor-version":[{"id":3403,"href":"https:\/\/ikono.global\/blog\/ca\/wp-json\/wp\/v2\/posts\/3327\/revisions\/3403"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ikono.global\/blog\/ca\/wp-json\/wp\/v2\/media\/2573"}],"wp:attachment":[{"href":"https:\/\/ikono.global\/blog\/ca\/wp-json\/wp\/v2\/media?parent=3327"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ikono.global\/blog\/ca\/wp-json\/wp\/v2\/categories?post=3327"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ikono.global\/blog\/ca\/wp-json\/wp\/v2\/tags?post=3327"},{"taxonomy":"entrada-destacada","embeddable":true,"href":"https:\/\/ikono.global\/blog\/ca\/wp-json\/wp\/v2\/entrada-destacada?post=3327"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}