{"id":5594,"date":"2025-07-23T12:54:45","date_gmt":"2025-07-23T10:54:45","guid":{"rendered":"https:\/\/ikono.global\/blog\/ikono\/nowism-living-the-present-art\/"},"modified":"2025-07-23T14:20:12","modified_gmt":"2025-07-23T12:20:12","slug":"nowism-viure-el-present-art","status":"publish","type":"post","link":"https:\/\/ikono.global\/blog\/ca\/barcelona\/nowism-viure-el-present-art\/","title":{"rendered":"NOWISM: Viure el present tamb\u00e9 \u00e9s una forma d\u2019art\u00a0"},"content":{"rendered":"\n<p>Vivim amb l\u2019agenda plena, el m\u00f2bil vibrant constantment i un munt de pestanyes obertes al navegador. I tot i estar m\u00e9s connectats que mai, sovint tenim la sensaci\u00f3 que ens estem perdent el moment. Davant d\u2019aquesta sobrec\u00e0rrega digital i mental, ha nascut un nou estil de vida que cada cop guanya m\u00e9s for\u00e7a: el Nowism.\u00a0<\/p>\n\n\n\n<p>El Nowism \u00e9s una reacci\u00f3, una necessitat d\u2019aturar-se, de reconnectar amb el que tenim davant, de tornar al cos i als sentits. Cada vegada m\u00e9s, busquem experi\u00e8ncies que ens facin estar plenament presents. Espais on no existeix el multitasking, nom\u00e9s l\u2019ara i aqu\u00ed. On no importen els posts, els likes ni els algoritmes, sin\u00f3 la sensaci\u00f3, l\u2019emoci\u00f3 i l\u2019instant viscut de veritat.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/ikono.global\/blog\/wp-content\/uploads\/2025\/07\/DSC03423-Migliorato-NR-1024x683.jpg\" alt=\"\" class=\"wp-image-5304\" style=\"width:535px;height:auto\" srcset=\"https:\/\/ikono.global\/blog\/wp-content\/uploads\/2025\/07\/DSC03423-Migliorato-NR-1024x683.jpg 1024w, https:\/\/ikono.global\/blog\/wp-content\/uploads\/2025\/07\/DSC03423-Migliorato-NR-300x200.jpg 300w, https:\/\/ikono.global\/blog\/wp-content\/uploads\/2025\/07\/DSC03423-Migliorato-NR-768x512.jpg 768w, https:\/\/ikono.global\/blog\/wp-content\/uploads\/2025\/07\/DSC03423-Migliorato-NR-1536x1024.jpg 1536w, https:\/\/ikono.global\/blog\/wp-content\/uploads\/2025\/07\/DSC03423-Migliorato-NR-2048x1365.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>Credits: IKONO Vienna<\/em><\/figcaption><\/figure>\n\n\n\n<div class=\"wp-block-group is-nowrap is-layout-flex wp-container-core-group-is-layout-6c531013 wp-block-group-is-layout-flex\">\n<p>En un m\u00f3n ple de pantalles, les experi\u00e8ncies sensorials han passat a primer pla. Ja no en tenim prou amb mirar: volem viure coses que ens toquin, ens despertin i ens treguin del pilot autom\u00e0tic.&nbsp;<\/p>\n<\/div>\n\n\n\n<p>A IKONO no hi ha gui\u00f3: nom\u00e9s sales per explorar, jugar i improvisar. Des d\u2019una piscina de boles per desconnectar rient, fins a sales de llums que ens transporten a altres mons sense sortir de la ciutat.\u00a0<\/p>\n\n\n\n<p>El que passa dins d\u2019IKONO no es pot explicar amb una foto o un v\u00eddeo. S\u2019ha de viure. Perqu\u00e8 un cop a dins, el temps s\u2019alenteix, les presses es queden fora, i sense adonar-te\u2019n\u2026 hi ets. Del tot present.&nbsp;<\/p>\n\n\n\n<p>Ser present no vol dir nom\u00e9s meditar. A vegades, n\u2019hi ha prou amb jugar sense esperar res, riure sense filtres i mirar amb ulls nous. A IKONO, la plena consci\u00e8ncia no s\u2019ensenya, es viu.&nbsp;<\/p>\n\n\n\n<p>Cada rac\u00f3 est\u00e0 pensat perqu\u00e8 t\u2019oblidis de tot i visquis alguna cosa \u00fanica. I per fugir de l\u2019estr\u00e8s, no cal una platja remota: de vegades, nom\u00e9s cal una tarda amb neons, fotos&nbsp;improvitzades&nbsp;o un mural on deixar la teva empremta.&nbsp;<\/p>\n\n\n\n<p>Aquest estiu, vine a IKONO i sent que est\u00e0s exactament on vols ser.\u00a0<br>Perqu\u00e8 estar present \u00e9s tornar a tu.\u00a0<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/ikono.global\/nav\/barcelona\/tickets?utm_source=blog&amp;utm_medium=blog&amp;utm_campaign=bcn-blog-may27\">RESERVA ARA!<\/a><\/div>\n<\/div>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Vivim amb l\u2019agenda plena, el m\u00f2bil vibrant constantment i un munt de pestanyes obertes al navegador. I tot i estar m\u00e9s connectats que mai, sovint tenim la sensaci\u00f3 que ens estem perdent el moment. Davant d\u2019aquesta sobrec\u00e0rrega digital i mental, ha nascut un nou estil de vida que cada cop guanya m\u00e9s for\u00e7a: el Nowism.\u00a0 [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":3967,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[70],"tags":[374,151,150,353],"entrada-destacada":[],"class_list":["post-5594","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-barcelona","tag-estil-de-vida","tag-experiencia-immersiva","tag-ikono-7","tag-nowism-ca"],"_links":{"self":[{"href":"https:\/\/ikono.global\/blog\/ca\/wp-json\/wp\/v2\/posts\/5594","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ikono.global\/blog\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ikono.global\/blog\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ikono.global\/blog\/ca\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/ikono.global\/blog\/ca\/wp-json\/wp\/v2\/comments?post=5594"}],"version-history":[{"count":2,"href":"https:\/\/ikono.global\/blog\/ca\/wp-json\/wp\/v2\/posts\/5594\/revisions"}],"predecessor-version":[{"id":5616,"href":"https:\/\/ikono.global\/blog\/ca\/wp-json\/wp\/v2\/posts\/5594\/revisions\/5616"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ikono.global\/blog\/ca\/wp-json\/wp\/v2\/media\/3967"}],"wp:attachment":[{"href":"https:\/\/ikono.global\/blog\/ca\/wp-json\/wp\/v2\/media?parent=5594"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ikono.global\/blog\/ca\/wp-json\/wp\/v2\/categories?post=5594"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ikono.global\/blog\/ca\/wp-json\/wp\/v2\/tags?post=5594"},{"taxonomy":"entrada-destacada","embeddable":true,"href":"https:\/\/ikono.global\/blog\/ca\/wp-json\/wp\/v2\/entrada-destacada?post=5594"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}