The Art of Launching a Product: Why the choice of space matters more than you think 

April 10, 2025

Launching a product is not just about communicating what it offers. It’s about creating a story, marking a moment, and most importantly, leaving a genuine and lasting impression. In an increasingly saturated market of messages, the challenge is no longer just talking about your product, but making it felt. This is where space plays a leading role. IKONO is a space designed to connect and create memorable sensations, where product launches and presentations make a difference. 

The Experience is Everything 

Brands want their events to be complete experiences, not just simple product displays. The venue where the launch takes place must align with this intention; it must not only be beautiful or functional, but also versatile and inspiring. 

In spaces like IKONO, the key is to create the right context for each product: a coherent setting, an immersive atmosphere, and the ability to activate all the senses. Because when the space speaks the same language as the brand, the message becomes much more powerful. 

What Do We Offer for Your Event? 

Total Flexibility: Rental packages tailored for each type of event, depending on the duration and complexity of your proposal. 

Personalized Branding and Rebranding: We decorate the space with your colors, logos, slogans, and more. 

Audiovisual Equipment Rental. 

An Immersive Experience: Strengthen your message and emotionally connect with your guests. 

Catering Service. 

General Coordination. 

Intentional Events 

IKONO is a solid option that offers full support and understands that each launch has its own personality, which means creating moments that communicate, leave a mark, and generate impact. 

The event space must be able to tell a story, and at IKONO, you’ll find a place where this narrative becomes reality, turning into your creative ally. 

Ready to Bring Your Brand to Life? 

Make your next rebranding or product launch a true brand experience. Contact us and receive a proposal tailored to your unique event. 

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