IKONO and Kidulting: an immersive experience to awaken your inner child. 

April 8, 2025

¿Do you remember what it was like to get lost in your imagination as a child? Creating fantastic worlds, playing without rules and letting your curiosity take you away? What if we told you that all of that is still inside you? You just need a place that invites you to reconnect with that part of you that you have left a little aside lately… That place is IKONO.  Welcome to a universe where art is redrawn through the eyes of your inner child.  

Kidulting: the art of playing again  

Kidulting is a growing trend among adults who seek to relive the magic of their childhood, reconnecting with their inner child, embracing play, imagination and spontaneity as forms of expression and emotional well-being. Recovering the capacity for wonder, play and expression through creativity and imagination are some of the foundations of this movement.  

IKONO celebrates this new philosophy and allows adults to enjoy a unique sensory space, where kidulting comes to life through an immersive experience that stimulates all the senses. You will be the protagonist of an immersive narrative that will immerse you in eclectic worlds, inviting you to creatively experience this new movement. 

Credits: IKONO Budapest

A sensorial journey to amaze you again  

 From the first step inside IKONO, your senses are activated: lights, colors, textures, sounds… everything is designed to amaze you and take you to new, different and immersive worlds. Each room is a door to a different universe, where art is not observed, it is lived. You can jump, touch, explore and let your imagination run free to experiment as a child would. 

Creativity without filters, art from a new perspective  

IKONO invites you to reinterpret art from a playful and emotional perspective. Here there are no complicated speeches, but interaction, play and emotion. It is a way of making art accessible, alive and deeply human so that curious minds can live a unique experience.  

Best of all, this space is specially designed so that you can let go of the strings, laugh for no reason, enjoy the present moment and rediscover the world with a fresh and spontaneous look, as if it were the first time. It is an invitation to see life with the eyes of your inner child, the one that still lives inside you, curious, free and full of imagination. 

Rediscover the world  

IKONO is an artistic and sensorial experience where adults of all ages can remember what it means to be amazed and let go. It’s never too late to awaken children’s creativity and let it lead the way for a while. Come to IKONO and join the Kidulting movement!  

Remember, we don’t stop playing because we grow up, we grow up because we stop playing.   

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