Did you know that the happiest day of the year coincides with the beginning of summer? Yes, you read that right, there’s a day dedicated to happiness Yellow Day! According to some studies in positive psychology, June 20th is considered the happiest day of the year. Why? Because it’s the time when several factors come together to boost our well-being: the weather is pleasant, the days are long and full of light, summer is just around the corner, and long-awaited vacations feel closer than ever. In short, it’s the perfect moment to enjoy, connect, and recharge.
If you still don’t have plans this summer to celebrate Yellow Day, we at IKONO have something special just for you. We want to invite you to be part of a different thing, an immersive experience where your creativity, imagination, and desire to have fun take center stage.

At IKONO, you don’t just look, you touch, play, and explore, dive into a universe filled with incredible colors, lights, sounds, and textures. Each room is designed to awaken your senses and offer you truly memorable moments. And since Yellow Day is a celebration of joy and positivity, we’re all going in. Let yellow be the color that defines your memories of this special day.
Come explore spaces where laughter is guaranteed, creativity knows no bounds, and everything is designed for you to experience happiness in a whole new way. If you’re looking for a place to disconnect, play outside the lines, and share unforgettable moments, IKONO is your perfect plan for this Yellow Day.
Because sometimes, happiness is as simple as letting yourself be carried away by the experience, opening your eyes to new worlds, and letting the color yellow brighten your day.
Are you ready to celebrate it with us?