Sant Jordi at IKONO Barcelona: An immersive experience full of unique stories 

April 23, 2025

This April 23rd, IKONO Barcelona joins the magic of Sant Jordi with a one-of-a-kind immersive experience that invites you to celebrate the art of storytelling, engage your senses, and create unforgettable memories while sharing a passion for unique stories. 

The origin of Sant Jordi: The legend that inspires a city 

Sant Jordi is a celebration of love and culture in Catalonia. Every April 23rd, thousands of people fill the streets to exchange books and roses, honoring the legend of the knight who defeated the dragon and paying tribute to literary giants like Cervantes and Shakespeare. 

Bookshops, flower stalls, and public squares burst with life—and this year, IKONO Barcelona joins the celebration with immersive spaces where visitors become protagonists of an enveloping narrative, crafting their own stories. 

IKONO offers an experience that, just like a great book, invites you to explore new worlds, awaken creativity, and embrace imagination and art to live truly unique moments. 

Credits: IKONO Barcelona

A sensorial space to immerse yourself in other worlds 

This Sant Jordi, IKONO Barcelona invites you to celebrate reading in a different way—more creative and exciting. Instead of sticking to the pages of a book, we invite you to open the door to new ways of telling, feeling, and enjoying new stories. 

Adventures are not only read—they are lived. At IKONO Barcelona, you’ll dive into a universe full of lights, colors, and sounds where imagination knows no bounds. 

Explore immersive, one-of-a-kind environments designed to spark your senses and creativity from every angle. This Sant Jordi, become the protagonist of your own story and let yourself be carried away by a visual and emotional narrative that goes beyond words. 

Come to IKONO Barcelona and celebrate an unforgettable day with us. 
Because the best stories are the ones you create. 

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